Inim Electronics' Internationalization and Innovation Strategy - New markets, advanced design, and intellectual property protection (ID 66716)

ERDF Regional Operational Program 2021–2027 – 1.3 Strengthening the sustainable growth and competitiveness of SMEs and job creation in SMEs, including through productive investments.

CALL FOR PROPOSALS: PR MARCHE ERDF 2021/2027 – AXIS 1 – OPERATIONAL OBJECTIVE 1.3 – ACTION 1.3.4 – INTERVENTION 1.3.4.2 - Support for the development of innovative internationalization strategies for businesses - CALL FOR PROPOSALS FOR INDIVIDUAL BUSINESSES OR BUSINESS CONSORTIUMS

PROJECT TITLE, COST, AND GRANT

Inim ' Internationalization and Innovation Strategy: New Markets, Advanced Design, and Intellectual Property Protection.

Inim ' Internationalization and Innovation Strategy: New Markets, Advanced Design, and Intellectual Property Protection

CUP B58I25001760007.

Project cost: €273,599.00

Grant from the Marche Region: Marche 149,999.30

THE PROJECT

The project, co-funded by the Marche Region, Marche the following measures:

STRENGTHENING THE COMPANY'S IMAGE AND BRAND

  1. Enhancing the company's image on social media (Instagram, Facebook, LinkedIn) and on the website by collaborating with agencies to develop a multilingual communication strategy;
  2. Engaging influencers;
  3. Measures to protect intellectual property in international markets, including the filing of five new patents.

INCOMING FOREIGN TOUR OPERATORS

Bringing in foreign operators facilitates the establishment of direct business relationships and allows for the on-site demonstration of products and services.

PARTICIPATION IN INTERNATIONAL TRADE SHOWS

The company will participate in trade shows in Italy and abroad, including Sicurezza, ISAF International, Intersec, Light & Building, and Intershutz.

DESIGN INNOVATION FOR TARGET MARKETS

Finally, the new “Neo” design line was launched, along with efforts to obtain certifications for various markets.

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